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  • 现代展示设计材料的应用与发展
  • 本站编辑:杭州延展展览展示有限公司发布日期:2020-01-31 15:25 浏览次数:

杭州延展展览展示有限公司,我们秉承服务第一,质量第一的理念。我们双手实现您的想法。设计来延展,助您事业更成功。

      展览展示话动中材料的运用是设计中的一项重要环节,展览设计师表达设计理念的重要途径之一就是对材料的选择和运用,因此从某种程度上讲,设计的本质就是合力选择材料、运用材料。然而,在目前的展览展示中,设计材料的应用却存在着各种问题,有的问题表现得还很严重。商业展览展示设计应该遵循合理利用资源的建筑设计思想,在展示材料的选用上要为展示设计服务,用展示设计指挥展示材料的使用,以便从根木上促进我国展览展示行业的健康发展,增强民族展示行业的竞争力。

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一、展示设计中材料问题的现象与主要原因分析

(一)展示设计中对大芯板和防火板等木工装修材料的集中利用,是造成材料浪费和环境污染的主要原因

     首先,大多数展示材料来自于装修使用的大芯板、防火板以及相关的粘合胶类等。在商业展览一周左右的工期内,这些材料中的甲醛、苯和苯的系列等有毒化学物质不能挥发,造成展馆内空气污染。其次,除了标准展示道具以外,大部分材料只使用一次,然后就被当作垃圾处理。展览展示实施通常以手工方式加工,大部分结构是直接在场外制作成型,然后直接运输到现场。结构连接一般是一次性结构,不能反复利用,拆卸组装方便、节约存放运输等则无从谈起。

(二)展示材料的单一化和设计的奇异化使展示活动的效果大打折扣

      目前国内设计的商业展览展示空间尚未合理利用材料来传达信息。一方面,由于我国展览展示运用材料单一,加工方法相似;另一方面,设计价值得不到经济上的承认,导致展示设计主要依靠奇异、繁冗的造型,庞大的空间,眼花缭乱的色彩和震耳欲聋的音响追求个性化。展示现场混乱的局面使展示活动与需要传达的信息之间形成干扰,尽管展示消耗了大量的人力、物力,但是展示话动所要达到的效果却不尽如人意。

二、展览展示设计应遵循合理利用资源的建筑设计思想

(一)展示设计要认真探讨和借鉴建筑设计中合理利用资源的设计思维

    历史上,人类从未停止在建筑设计上的探索,在不同历史时期,人们把可以得到的各种材料——泥上、木材、石材、钢材等,加工运用到自己居住的空间里。不同的技术水平,形成了建造住宅原料和加工手段的不同,进而形成了建筑方式的地方多样性。

(二)展示设计要吸取建筑设计的经验,摆脱表面造型的模仿和材料的借用,而要强化对功能性的实用设计研究

       展览展示设计与建筑设计都是基于相同的设计目的,两者都是为人提供活动的空间,都是具有实用功能的空间设计。它们具有很多共通之处,展示设计应该从建筑设计中吸取适用于自身的设计经验。由于二者存在着明显的区别,因此,展示设计在学习建筑设计经验时,不能简单地照搬设计风格,抄袭造型模式,使已有的建筑设计形式束缚住头脑,而要强化对展示设计的实用功能性研究,将目光放到建筑设计思维方式的本质转变上。

三、在展览展示设计中要注重新材料的运用

(一)同材同质,旧不如新,设计师要扩充思维,加强新材料的运用

      我国展览展示大多数材料来自于装修使用的大芯板、防火板以及相关的粘介胶类等。在商业展览几周左右的工期内,这些材料中的甲醛、苯和苯的系列等有毒化学物质小断挥发,造成展馆内空气污染。作为展览设计师,应该扩充思维,积极地见一些新材料应用到展览设计当中。

(二)创新思路,因需选材,设计师要触类旁通,加强新材料的合理利用

        会展设计师首先要改变思路,从设计为材料服务的思路上转变到材料以设计为中心的思路上。要打破当前展览展示中的几种固定材料的设计枷锁,根据商业性展览展示设计的需要和会展活动的自身特点,选择真正合适的材料,既充分满足展示设计的需求,又尽力兼顾合力利用资源,保护环境。在选用新展示材料时,设计师要触类旁通,从合理利用资源的设计思想获得启发,从建筑设计中吸取适用于自身的设计经验。

(三)天生我材,必有其用,设计师要打破常规,注重设计用材的个性发展

       在展览设计材料的使用上,展览展示设计师应该打破固有的展览材料常规,用工业设计思想作指导,从本质上奴隶寻求展示设计上的个性发展。我们环视周围不难发现,世界是由各种材料组成的:木材、竹子、钢材、玻璃……,这一切我们不曾都去研究运用,但正是他们维持着我们的生活。作为展览设计师,要独具慧眼,尽最大可能地运用它们,力求展览效果的独树一帜,用设计指挥会展材料的使用,力达引领潮流之效,从根本上增强民族展示行业的市场竟争力。

设计的价值就是一种产生价值的过程,只有让用户知道,谁的设计更能帮助客户产生价值,谁的设计就是好设计。

延展设计对设计新领域的探索也从未停止。

(1) The main cause of material waste and environmental pollution is the concentrated utilization of wood decoration materials such as big core board and fire-proof board in display design

First of all, most of the display materials come from the big core board, fire-proof board and related adhesive etc. During a week or so of the construction period of the commercial exhibition, the toxic chemicals such as formaldehyde, benzene and benzene in these materials can not be volatilized, causing air pollution in the exhibition hall. Secondly, except for standard display props, most materials are used only once, and then they are treated as garbage. The exhibition is usually processed by hand, and most of the structures are directly made and shaped off-site, and then directly transported to the site. The structural connection is generally a one-time structure, which can not be used repeatedly. It is convenient to disassemble and assemble, save storage and transportation, etc.

(2) The simplification of exhibition materials and the singularity of design greatly reduce the effect of exhibition activities

At present, the commercial exhibition space designed in China has not yet used materials to convey information. On the one hand, due to the single use of materials and similar processing methods for exhibition in China, on the other hand, the design value can not be recognized economically, leading to the exhibition design mainly relying on strange and redundant modeling, huge space, dazzling colors and deafening sound pursuit of personalization. The chaotic situation of the exhibition site causes the interference between the exhibition activities and the information to be conveyed. Although the exhibition consumes a lot of manpower and material resources, the effect of the demonstration speech is not satisfactory.

2、 Exhibition design should follow the architectural design idea of rational utilization of resources

(1) The design thinking of rational utilization of resources in architectural design should be explored and used for reference in exhibition design

In history, human beings have never stopped exploring architectural design. In different historical periods, people process and apply all kinds of materials, such as mud, wood, stone, steel, etc., to their living space. Different technology level forms the difference of building materials and processing means, and then forms the local diversity of building methods.

(2) The exhibition design should absorb the experience of architectural design, get rid of the imitation of surface modeling and the borrowing of materials, and strengthen the research of functional practical design

Both exhibition design and architectural design are based on the same design purpose, both of which are space for people to provide activities and space design with practical functions. They have a lot in common. The exhibition design should learn from the architectural design for their own design experience. Because of the obvious difference between them, when learning architectural design experience, display design can not simply copy the design style, copy the modeling mode, so that the existing architectural design form fetters the mind. Instead, it is necessary to strengthen the functional research on display design, and focus on the essential transformation of architectural design thinking mode.

3、 Pay attention to the application of new materials in exhibition design

(1) Designers should expand their thinking and strengthen the use of new materials

Most of the exhibition materials in our country come from the big core board, fire-proof board and related adhesive and so on. During the construction period of the commercial exhibition for a few weeks or so, the toxic chemicals such as formaldehyde, benzene and benzene in these materials evaporated, causing air pollution in the exhibition hall. As an exhibition designer, we should expand our thinking and actively see some new materials applied to exhibition design.

(2) Innovative ideas, material selection due to the need, designers should catch up with others and strengthen the rational use of new materials

First of all, exhibition designers should change their thinking, from the idea of design for materials to the idea of design for materials. In order to break the design shackles of several kinds of fixed materials in the current exhibition and display, according to the needs of commercial exhibition and display design and the characteristics of exhibition activities, select the truly appropriate materials, not only fully meet the needs of exhibition design, but also try to make full use of resources and protect the environment. When selecting new display materials, designers should be similar to others, get inspiration from the design idea of rational use of resources, and draw design experience suitable for themselves from architectural design.